But not all paintball companys are owned by "the new business-minded owners of paintball " yet... And thats why contracting sales have something to do with it.
Doesn't really matter. This isn't the first time an influx of business people has affected sponsorship.
Back in the old old days, the people who owned fields were the same people who ran teams. The way it usually worked is you'd order your paint from a particular distributor, and then they would 'sponsor' you paint at National events. Of course, this really worked out to a rebate - the cost of your sponsorship was just factored into the cost of the paint sold to you. When pretty much everyone valued the national event sponsorship because most field owners (and even most sales reps) were just tournament team captains or players in disguise, that worked out fine.
But, then paintball experienced an influx of business-minded paintball field owners who did not care one bit about having a paintball team at national events. What did they want? They wanted less expensive paint. And the industry shifted to lower paint prices and stop offering big 'sponsorship' for their customer's teams - they couldn't keep charging a paint price that paid for that sponsorship when most of their customers didn't see any value for that extra cost. And the manufacturer that kept their prices higher to support such a thing would lose out to those who lowered their prices to give the majority of their customers what they wanted.
But until those business-minded field owners came in, the industry, through group-think, was able to have that buy-my-paint-and-I'll-sponsor you arrangement, even though it raises paint costs. You know, a lot of people talk about how the price of paint went down because people shot more of it - nobody talks about how the price of paint went down because distributors started giving a lot less of it away.
Same kinda thing here. For a while, virtually all of the major manufacturers were owned by paintball tournament people, and they were all spending big money on teams, and they were all factoring that into the prices they were charging. When everyone is charging prices that allow for big sponsorship budgets, then it works.
But when the business guys come in, the first thing they do is squeeze any waste they can find out of the business, and lower their prices. So when these new guys start cutting sponsorships and lowering the prices of what they're selling as a result, how long do you think the paintball folk who still run paintball businesses can keep supporting teams that don't get them a return on that money in the face of competition that has chosen to lower their prices instead?