I do tend to write long posts. I think I should just write my post, then send it to Magued for the 5-line succinct version.
As for Dynasty, the fact that they are not representative is exactly my point. They were at 'the top' for a while, then not, and are now doing well in 7-man again. But there are other teams that have done just as or nearly as well at various points - the Russians, XSV, Rage... or if you want to go back far enough, Aftershock, etc. Those teams had just as much opportunity to brand themselves but failed to.
Now, I'm not going to argue that it's fair to compare everyone head-to-head vs. Dynasty and expect everyone else to do as well as Dynasty has. But I *DO* think it's fair to expect everyone to do the same kinds of things Dynasty has. Some are doing some of it, but I don't think any other team has put as much effort into their branding as Dynasty has.
As for Dynasty, the fact that they are not representative is exactly my point. They were at 'the top' for a while, then not, and are now doing well in 7-man again. But there are other teams that have done just as or nearly as well at various points - the Russians, XSV, Rage... or if you want to go back far enough, Aftershock, etc. Those teams had just as much opportunity to brand themselves but failed to.
Now, I'm not going to argue that it's fair to compare everyone head-to-head vs. Dynasty and expect everyone else to do as well as Dynasty has. But I *DO* think it's fair to expect everyone to do the same kinds of things Dynasty has. Some are doing some of it, but I don't think any other team has put as much effort into their branding as Dynasty has.