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UK Press Coverage

Robbo

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I can see all the points flying across and yes as you state 95% of sales are in the US so that has to reflect in the magazine or it would be buisness suicide.

BUT can PGI do little in the magazine for the brit ballers like every month just a couple of pages telling us whats gone on in the UK and Europe.

PA/NSPL/UKM/X5/CENTRINO don't get mentioned that much, ok they not high flying but still people in Europe and hopefully the US would be intrested in this.

Not asking loads just 2/3 pages a month..

All the Best

Mark Fenton

PGI Subscriber
Mark, I think Beaker (PGi editor) is gonna be answering your post but I will contend one point you made and it is the interest you think the Yanks have in Europe.................Mark.........they ain't mate, not one bit.
The only real interest they would have in what goes down here is if one of their teams come over and bashed us all up and were able to wave the Stars and Stripes in our faces yet again.
I mean, if you need any further validation of this then I will remind you of a recent poll that revealed only 10% of Yanks have a frikkin passport.
For all the good things Yanks achieve, I am afraid caring about what goes on outside the US ain't one of them.
I have been over there 54 frikkin times now and I know what interests them Mark and trust me, it ain't European paintball.

And one more thing here, some people would have you believe that I am the person who determines the editorial content, I do not, I write one frikkin article, one interview (in the Ring) and do one industry report and that's it.
I put in ideas just like others do but editorial content is decided upon above my head and is decided upon because the magazine is in business to survive and make money.... just like any other business.
 

Caspertron

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Robbo has a point and there is a huge clue in the title PG*i* for international, not UK ;). With 95% of PGis market being American, i don’t think they can afford to lose them with clogging up the magazine with stuff they don’t even want to read about. It will turn their interest elsewhere.

Having said that though, I do feel that there should be a little more written about the UK teams for example in millennium event articles. The only teams I personally feel are worth a write up in this month’s PGi for is Kelly’s, NK and of course Joy... and they have earnt that, coming 8th in division 2 isn't a great achievement on any level and wont make an interesting read. Other teams should of course get a mention about their success at Campaign but nothing more.

Maybe PGi can look into the upcoming European players... or European players that have been playing over in the States like Junior Brown and Tommy Gun? but i cant see the american market being interested in Stealers AM chase for top spot in the NSPL for example! (no dis-respect to stealers am meant there)


I think the way PGi writes most its articles on US events, teams, players and actions should inspire us Brits (and Europeans) to step up our game and start achieving things that our American counterparts want to read about, and with interest. Maybe then we will get more coverage... till then I think PGi have got the EU/US content mix correct and if we want to read about the UK scene PBUK is where it’s at.

Remember, PGi is not only trying to provide a service to us ballers, but it’s a business there to make money.. which it wont do if PGI fill the magazine with articles about the UK paintball scene, 80-90% of which the US dont care about!

Thats my 2 cents anyways!
 

Robbo

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Thank you. Not taking anything away from Ledz but was he in there for his attributes to the game or through connection of you and Nexus?

Well what are we arguing now?
I thought you had said no Brit had been on the cover and now you wanna argue the reasons why he was there.
Ledz is an international figure as you know, he was well known in the US before Nexus and my connection with him was academic in this case (although I readily concede, it didn't hurt).
Actually the choice to put Ledz on that month was Duffy's and had nothing to do with me but I doubt you would believe that.

Look, Hush Hush, the whole point here is this, I think me and you both know that if Kelly's or Shock (yes even Shock) won (I will ignore Nexus here for obvious reasons) or got close to winning a NPPL then we would front page them in a heartbeat, no arguments.

And so we are now reduced to looking at the Millennium series to underscore any coverage and to be honest, we ain't been no great shakes in that either.

So far this year we have featured pics of Shock, Kelly's, and even Steelers in this year's mag pic portfolio (and a few more besides but I can't be bothered to trawl thru all the mags)
And to get a true handle on all this, how many pics of krauts, frogs, and god knows what other Euros have featured?
The answer is, about the same as us guys


And ya know what, I would frikkin love to have an excuse for putting more of us guys in because it would mean we were having more success and whether you believe it or not, that's all I want and if you look at what I write and what I try to do (UK Team info thread) I think I am doing more than my fair share of trying to get Brit paintball back up there.
 

Beaker

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I've been called away from the endless task of photoshopping out the UK ballers from every picture and blackballing all attempts at UK publicity to come on here - so it had better be good ;)

Anyway, as for bigging up the UK, we do actually put in more than the fair share of pictures in the mag, plus there have been several little mentions over the past few months - more than say Germany has and they have a vastly bigger scene than us. I can think of the Stealers pic in the big Madrid intro, Kellys had two page spread in Robbo's article just the other month, Shock and Method have featured in every Millennium article this year I think.

As for editorial content, Robbo's right it's ultimately my call to decide from all the ideas that are put forward what we run with. He puts stuff forward but you can't bag on him for the final say, hate me instead :D. When making the ultimate choice I look at markets and what our readers can't get elsewhere.

I view several things as PGi key "selling points"

1) We have access to the biggest stories first - case in point the "Olly to Ironmen" issue that happened on the Sunday and went to press on the Wednesday, no one can get things out faster than us.
2) Controversy - Arsenal break up, XSV meltdown, who cheated who and how - we will print more risqué articles than anyone else.
3) Humour - Hopefully there is a level of humour in the mag. We enjoy writing it and we want the mag to have an attitude.
4) Knowledge - All our writers on techniques are from top teams. Micah on XSV, Ryan from Dynasty, Rocky etc etc. They know their sh*t when it comes to ball and personally I'd listen to them over an unknown any day.
5) Gear - I'm a nerd and proud. I've upped the gear content of the mag and still have more things in the pipeline. I also feel we print the most honest reviews of any mag.

However, I do not consider PGi to be a mag that relies on event reports. That's why we only cover the NPPL, PSP and Millennium - three internationally known series. We cover the CFOA because it's probably the fourth biggest series in the world - they regularly get over 120 teams at an event - how many were at PA & NSPL? If we print a CFOA report how many more people are likely to pick up the mag as they were at the CFOA than if we print something on a 20 team UK event?

I'm afraid past the big three events it's a matter of numbers. I think PBUK, Paintball Kit all have their place for coverage of the local scene in the UK just as Paintball 7 does in Germany and Portal Paintball in Spain.

I don't want to become regionalised, and honestly if we did the mag (as Robbo's said) wouldn't be financially viable. You can go into WHSmith and buy PGi, you can't do that with any UK mag because (bluntly) they aren't making enough money to pay the costs involved in being in Smiths - it's not worth it for them.

I feel the majority of the mag is relevant to the majority of ballers: Tactics, Gear, Techniques are all universally applicable regardless of the country you live in.

Now if we were to up our coverage of anything, in terms of marketplace we should embrace the rec scene... oh look, a report on the D-Day scenario's landed on my desk....