"Activia®, which contains the unique culture Bifidus ActiRegularis"
Clever marketing speak for it will make you **** through the eye of a needle.
Strange also, how the "real" people who have tried this expensive Yogurt, all describe how they feel before and after use, in exactly the way that the manufacturers describe it?
"I use to feel...Bloated, you know?"
"Now I feel like I have a much faster Metabolisim."
Also, how they have decided, that "Bifidus ActiRegularis" is a better name for their magical bacteria, than "Bifidus Digestivum", which is what it used to be called, or is called by another expensive Yogurt manufacturer.
"What can we call this new bacteria we have discovered, that makes men have better erections?"
"How about...hmmm...er..."Rigidus Maxi-bonerregularis"?"
"Oooh, where can I get that!?"