Missy Q
I will take what you said in and challenge your theory. BE is a large 800 pound Gorilla who has done a lot for the sport. They have put the products on the shelves of the largest retailer in the world. The volume of Walmart is huge and when Walmart speaks BE jumps and they jump as high as Walmart asks. When you have a corporation that makes up well over half of your companies sales you tend to do this. Most companies would follow the same suit. I am not discounting this in their projected numbers; But you have have created your own eventual demise.
So now we are in an economic state to which some might say is the current establishments creation (debate for another forum)
and Walmart numbers are down. Well now that you have turned most of your business to rely on Walmart your in a worse situation. You have left the traditional market to your competition which might of helped with higher margins to off set the Walmart colapse.
This again is not some plea to have BE sponsor a bunch of teams.
Dynasty and XSV are 2 unique entities they don't have the typical connect to stores or fields as the traditional teams do out there.
Most sponsorship as you are definitely aware of is because some store or field has a team and purchases a certain volume from a particular manufacture. That Manufacture want to maintain the sales so they sponsor the retailer's teams.
As BE takes away from VL, JT, & WGP to fill Walmart orders they kill the top of there own market which is the highest return on investment. They need to keep their people making and inventing the new products of tomorrow a new spyder clone does not compete against a ION.
By the way I have attended the buyers meetings and believe me BE is the ones making the new product to show to the Walmart guys. Walmart might suggest the packaging but they are not the product makers.
I will take what you said in and challenge your theory. BE is a large 800 pound Gorilla who has done a lot for the sport. They have put the products on the shelves of the largest retailer in the world. The volume of Walmart is huge and when Walmart speaks BE jumps and they jump as high as Walmart asks. When you have a corporation that makes up well over half of your companies sales you tend to do this. Most companies would follow the same suit. I am not discounting this in their projected numbers; But you have have created your own eventual demise.
So now we are in an economic state to which some might say is the current establishments creation (debate for another forum)
and Walmart numbers are down. Well now that you have turned most of your business to rely on Walmart your in a worse situation. You have left the traditional market to your competition which might of helped with higher margins to off set the Walmart colapse.
This again is not some plea to have BE sponsor a bunch of teams.
Dynasty and XSV are 2 unique entities they don't have the typical connect to stores or fields as the traditional teams do out there.
Most sponsorship as you are definitely aware of is because some store or field has a team and purchases a certain volume from a particular manufacture. That Manufacture want to maintain the sales so they sponsor the retailer's teams.
As BE takes away from VL, JT, & WGP to fill Walmart orders they kill the top of there own market which is the highest return on investment. They need to keep their people making and inventing the new products of tomorrow a new spyder clone does not compete against a ION.
By the way I have attended the buyers meetings and believe me BE is the ones making the new product to show to the Walmart guys. Walmart might suggest the packaging but they are not the product makers.