Paintball is, indeed, a WAY underserved market. Way less out-of-industry money going to it than the participation numbers would indicate should be going to it.
But, what's your angle? Why would someone take YOUR version of paintball over one of the other versions of paintball?
Let's take poker for an example. Somebody put poker on TV, and it did really well. Now *EVERYBODY* has poker on TV. Travel channel, ESPN, game show network, bravo, etc, etc. What's the most popular poker show? CELEBRITY poker. All the other poker shows are the same.
What i'm trying to tell you is that FORMAT is not a differentiator that anyone is going to pay for. Once someone decides that they want to get involved i the market, they're going to figure out how they want to be involved, and look at hte options. Why is your option better than the other options available? Format won't work, because formats are EASY to create - sit down for a couple days and think about it - and you can tweak it as need be as you produce the show/coverage whatever.
Now look at NPPL or NXL. They have something you can't just thik up on a Suinday - NAE RECOGNITION. They've been around a while. Yeah, you COULD spend millions to get that same recognition, but why bother when it can be bought cheaper from someone else?
You're too late in the game. You need to come up with an ANGLE, if there is one, as I doubt celebrity paintball is going to cut it.
At the end of the day, you make TV when the network comes up with the right answer to this question: "Will advertisers pay to buy advertising as part of this program?"
And an advertiser doesn't have a clue about formats. 3-man, 5-man, 7-man, X-Ball, paintball played on swings, what they want to know is how many people play, how often, how much money they spend, how old they are, etc. That's it.