I can't put my finger on what doesn't quite sit right with me...maybe I just love phallic volumisers? Thought WDP of all companies would have a finger on phallic/sexual innuendo for advertising!
I'm with dr. strangelove on most of the points he made, apart from the looks. Its got an impressive set of features there which are new (as far as I know) in markers, eg. the OLED and scrollwheel, and the ASA looks really nifty.
I hope it does well, as the stuff it comes with for that price could hopefully encourage rival manufacturers to do similar. Still will wait for 2nd hand though!