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Pump'n'Splat

Ambassador of BOING!
I'd welcome scenario in PGI if it balances the mag back to the UK! But it'd be nice to see UK tourney getting a look-in too.. Without wanting to go off-topic here, the onus on US ball in a UK produced magazine is the one gripe i'd have about an otherwise class PB publication.

Still, 6 pages on the Big Game? really looking forward to receiving that next edition....


Moderator : This post was made in another thread and was subsequently split from original thread and assigned its own to keep Gups happy !
 

Robbo

Owner of this website
Jul 5, 2001
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I'd welcome scenario in PGI if it balances the mag back to the UK! But it'd be nice to see UK tourney getting a look-in too.. Without wanting to go off-topic here, the onus on US ball in a UK produced magazine is the one gripe i'd have about an otherwise class PB publication.

Pump, I ain't gonna go over this much repeated subject again but suffice to say mate, just because you or other Brits feel there is a need for a UK produced magazine to have a higher UK content is ridiculous and if we followed your line of thinking, we would be broke inside 3 months.
I thank you for comments describing our magazine as 'class' because Beaker and others work extremely hard in putting it together every month and it seems to be an unfortunate fact of life, that people like to make negative comments about things rather than positive ones and so your 'class' comment is much appreciated.

Now, we can do as some people recommend and cover more UK stuff and the other 95% of our readership (non Brits) would soon become somewhat displeased, our advertisers would respond to this and hey presto!, these people might well be happy for a few months reading about UK events but I'd be out of a job, others would be out of a job, and PGi would be no more.

The clue is in our title, we may be a UK produced magazine but we are primarily an international one, hence the 'i' in 'PGi'.
And as such, we have to pitch the content of our magazine toward our major demographic, it's called, 'looking after your customer base' ... :)

The vast, vast majority of our customer base (industry and reader) is American and only a fool would ignore that demographic, especially if we wish to stay in business.
There is an extremely small niche (and I mean EXTREMELY small) market for this type UK coverage and I think it's being catered for but try not to make the mistake of imposing minor league publication considerations onto major league magazines.

PGi has been around now for 17 years as the world's premier paintball informational resource and nobody stays around for that long in this marketplace by not knowing what they are doing...... luckily for us, we got an owner of our magazine who knows EXACTLY what he's doing.

All that being said, we may well be covering more scenario and rec in PGi and this will be in response to a potential future refocusing by the industry.
An important shift in industry thinking is taking place at the moment and is an emergent property of these corporate takeovers and the new management that necessarily has been put into place.

I, for one, think it's a good thing because it will make the industry meaner and leaner and more able to cope in a plateaued marketplace, and as a direct consequence of that new management (and new thinking) the public face of paintball will have its focus maybe less focused on the head (tourney ball) .... we shall see.
For a long time, the are of investing in pro teams etc (tourneyball) is akin to the tale of the 'Emperor's New Clothes' ... it will only take one big industry figure to conclude, 'Hey, where's the bang for our buck here guys, what do we get from investing all this money in pro teams'? ...and when that happens....well, when that happens, the whole house of cards will fall quicker than a pair of George Michael's underpants ......
The only thing that will save this from happening is a new initiative that is at present being created by certain individuals Stateside and as part of that initiative, TV could potentially play the role of White Knight for our pro scene in terms of financial support levels.

We got some tricky and unpredictable times ahead in the short to mid term but let me tell ya something, the face of the industry is changing and with that change comes a whole new opportunity and maybe, just maybe, rec and scenario will be taking up a more prominent position.
 

mikey601

F orum Battle Organiser
Nov 23, 2005
5,189
1
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Pump, I ain't gonna go over this much repeated subject again but suffice to say mate, just because you or other Brits feel there is a need for a UK produced magazine to have a higher UK content is ridiculous and if we followed your line of thinking, we would be broke inside 3 months.
I thank you for comments describing our magazine as 'class' because Beaker and others work extremely hard in putting it together every month and it seems to be an unfortunate fact of life, that people like to make negative comments about things rather than positive ones and so your 'class' comment is much appreciated.

Now, we can do as some people recommend and cover more UK stuff and the other 95% of our readership (non Brits) would soon become somewhat displeased, our advertisers would respond to this and hey presto!, these people might well be happy for a few months reading about UK events but I'd be out of a job, others would be out of a job, and PGi would be no more.

The clue is in our title, we may be a UK produced magazine but we are primarily an international one, hence the 'i' in 'PGi'.
And as such, we have to pitch the content of our magazine toward our major demographic, it's called, 'looking after your customer base' ... :)

The vast, vast majority of our customer base (industry and reader) is American and only a fool would ignore that demographic, especially if we wish to stay in business.
There is an extremely small niche (and I mean EXTREMELY small) market for this type UK coverage and I think it's being catered for but try not to make the mistake of imposing minor league publication considerations onto major league magazines.

PGi has been around now for 17 years as the world's premier paintball informational resource and nobody stays around for that long in this marketplace by not knowing what they are doing...... luckily for us, we got an owner of our magazine who knows EXACTLY what he's doing.

All that being said, we may well be covering more scenario and rec in PGi and this will be in response to a potential future refocusing by the industry.
An important shift in industry thinking is taking place at the moment and is an emergent property of these corporate takeovers and the new management that necessarily has been put into place.

I, for one, think it's a good thing because it will make the industry meaner and leaner and more able to cope in a plateaued marketplace, and as a direct consequence of that new management (and new thinking) the public face of paintball will have its focus maybe less focused on the head (tourney ball) .... we shall see.
For a long time, the are of investing in pro teams etc (tourneyball) is akin to the tale of the 'Emperor's New Clothes' ... it will only take one big industry figure to conclude, 'Hey, where's the bang for our buck here guys, what do we get from investing all this money in pro teams'? ...and when that happens....well, when that happens, the whole house of cards will fall quicker than a pair of George Michael's underpants ......
The only thing that will save this from happening is a new initiative that is at present being created by certain individuals Stateside and as part of that initiative, TV could potentially play the role of White Knight for our pro scene in terms of financial support levels.

We got some tricky and unpredictable times ahead in the short to mid term but let me tell ya something, the face of the industry is changing and with that change comes a whole new opportunity and maybe, just maybe, rec and scenario will be taking up a more prominent position.
I understand everything your saying here robbo and i for one think the mag is awesome, hell even i got mentioned in it ;) so it must be class :p

but one question.

If 95% of your customer base is american any idea why these forums lack a larger american input?
 

Robbo

Owner of this website
Jul 5, 2001
13,116
2,157
448
London
www.p8ntballer.com
mikey601 said:
I understand everything your saying here robbo and i for one think the mag is awesome, hell even i got mentioned in it ;) so it must be class :p

but one question.

If 95% of your customer base is american any idea why these forums lack a larger american input?

Firstly, the p8ntballer.com demographic is not the same as PGi's, that much is self-evident and to understand why, we have to recognise the difference between the two mediums.

The sort of person who buys PGi is necessarily a committed type paintballer and can be viewed as having moved up the paintball ladder (past rec/scenario and ostensibly into tourney) and in so doing, finds him / herself wanting to read a serious and informative publication, hence their choice for PGi.

It is obvious there are a huge number of tourney players in the States and therefore this disparity between numbers of US tourney ballers and those in the UK (or even by extension in Europe) is reflected in the major readership demographic of PGi being in the US.
That now accounts for PGi's overwhelming US readership demographic.

P8ntballer.com however is accessible by everyone at the flick of a switch and this informational resource has a different demographic, the average Internet paintball site user is not the same animal as the average magazine publication purchaser.

P8ntballer.com is 'out there' along with many other Internet sites and as such is up against a myriad of other sites, the important point here is, the average paintball internet site viewer is a demographic that reflects the very young, relatively unsophisticated rec player.
Remember here, I am talking about the average paintball internet site viewer.
In the US, there are millions of these guys and as such, this will be reflected in what they want and therefore where they will go, and these guys are satisfied (intellectually) with sites like PBnation etc (which pretty much says it all).
If you go visit that site, you will see what I mean.
The site itslef is really cool but I'm afraid the average member seems to have an IQ that doesn’t venture much past that of an anvil.
P8ntballer.com quickly established itself as the number 1 paintball informational resource in Europe, especially here on these boards and I think this was because up until we came along, there wasn’t really that much of a recognized, serious paintball site that was dealing with issues that needed to addressed.
We hit the ground running in this respect because of who we have as members and of course our magazine association; I think this attracted a fair few Europeans that may not have really visited the American web sites an awful lot, this would go some in explaining in explaining why there is a European predominance on P8ntballer.com.

But, I tell ya something significant, the people who really matter in this industry do visit this site.
You would be surprised just who some innocuous membership names actually belong to.
I am not gonna say every single one of the major players (industry and team) visit this site but I would have an educated guess at somewhere near 90% do.
And this is a somewhat unique stat because believe me, a lot of these guys in the industry do not make a habit of trawling Internet websites but they do come here to see what's going on.

At the moment, PGI is the second most popular paintball magazine publication in the world (in terms of newsstand front end sales) that is only outsold by APG (an American rec player mag) and we are the MOST influential and respected web site, and I can state that because I know pretty much who visits here and also why they visit.
 

Pump'n'Splat

Ambassador of BOING!
Robbo,

Is there a chance you could get this thread split off, or revive a previous one re: PGI US/UK....as I keep wanting to hit reply and get into a debate, but feel this thread is not the place to be doing it (kinda felt guilty for even putting the first post in as I guessed it might stagger drunkenly off-topic ;) )
 

Robbo

Owner of this website
Jul 5, 2001
13,116
2,157
448
London
www.p8ntballer.com
Robbo,

Is there a chance you could get this thread split off, or revive a previous one re: PGI US/UK....as I keep wanting to hit reply and get into a debate, but feel this thread is not the place to be doing it (kinda felt guilty for even putting the first post in as I guessed it might stagger drunkenly off-topic ;) )
Done !
 

Rosie

Well-Known Member
Aug 30, 2002
1,677
5
63
Nottingham
There are magazines which cater to the UK tourney scene, PBUK and Paintball Kit http://www.paintballkit.com

PBUK's got coverage of the masters, the last one I saw had a couple of full pages of photos of the masters by Dan Randon.
It had a big bit in about rec & scenario, & I think the Wild Geese which is a woods team.
Although, I haven't seen many of PBUK recently.

I think it's good enough just to get the odd mention in PGI really?
In the scheme of things we aren't a huge country, & not to put us all down at all but compared to the hundreds of local leagues, the college leagues etc in the US, the Masters, PA and NSPL are no great shakes.

US tourneys
'AXBL, CCPL, CFOA, Chitown Series, College and High School Tournaments, CTS, CXBL, F-Series, General Tourney, GPL, ICC, Karnage Paintball Series, Millennium, MSPA, NEPL, NPPL, OGP, Paintball-Asia League (PALS), Past Events, PBC, PSP, PTS, XPSL'

If the readership's mainly US, then it's like, if players in Ecuador read PBUK, then demanded that they consistently got coverage in it.
 

Robbo

Owner of this website
Jul 5, 2001
13,116
2,157
448
London
www.p8ntballer.com
In the scheme of things we aren't a huge country, & not to put us all down at all but compared to the hundreds of local leagues, the college leagues etc in the US, the Masters, PA and NSPL are no great shakes.

US tourneys
'AXBL, CCPL, CFOA, Chitown Series, College and High School Tournaments, CTS, CXBL, F-Series, General Tourney, GPL, ICC, Karnage Paintball Series, Millennium, MSPA, NEPL, NPPL, OGP, Paintball-Asia League (PALS), Past Events, PBC, PSP, PTS, XPSL'

If the readership's mainly US, then it's like, if players in Ecuador read PBUK, then demanded that they consistently got coverage in it.


Exactly right Rosie and you'd be surprised just how many twats disregard this and still blindly declare they should be getting coverage just because they think they warrant it ... and then bitch and moan at us because we don't follow their (idiotic) rationale ... it kinda makes me wanna vomit and laugh at the same time.