I think it could do with a make-over, especially the name, to make it sound more current. Also, if events made it mandatory for their players to be members that would help.
Basically I think it needs marketing correctly. Bully does a great job, no doubt, but there is little or no marketing for the UKPSF. Also, if Ledz wants to give it a push, he could include a 1 year member ship with every marker purchase?