The issue of which is more interesting to watch is a subjective one and depends on the individuals watching, so all I can say is I have found match format footage more interesting to watch than single game formats and that non-paintballers I have shown footage to tend to prefer watching the match format. The repetition allows them to get to grips with what is going on and actually gives them a better chance to spot patterns and grasp the subtleties. And failing that the point system is a lot simpler to follow. They keep track of how the teams are doing during the course of the match without having to be able to read the intricacies of how a game is going.
It seems ironic that one of the strengths of XBall (match format) is its ability to 'teach' virgin viewers the game whilst at the same time sewing the seeds for indifference.
The match format certainly gives the new spectator an opportunity to get to grips with paintball and all its subtleties but after seeing a series of games (especially Xball) it all becomes soo predictable and leaves little to build on in terms of variety of action.
In fact the variations that are apparent from game to game are only ever really appreciated by ballers and therefore there will always be an upper threshold in terms of interested viewers with the present formatted XBall.
We actually need a combination of XBall and 7-man I think if we are to target our game toward the masses.