No, we read about it on the internet and decided (all on our own) that it was a good thing. it's just funny.
It gave us some cheap lols at cowells expense. (and I know he probably sold more copies because of the RATM campaign than he would have otherwise).
It is juvenile and ultimately completely meaningless but so what. That doesn't make us sheep. And even if it does I don't care, it gave me a laugh.